Autodesk Customer Briefing Center

Project Facts
  • Completion Year 2008
  • Size Building Gross Area: 4,300
  • Awards
    2009, American Architecture Award, Chicago Athenaeum 2009, Merit Award, International Interior Design Association - Northern California Chapter 2009, Merit Award, Society for Environmental Graphic Design 2009, Annual National Award: Bronze, The Art Directors Club 2009, Architecture & Interiors Category: Merit Award, Spark Awards
Project Facts
  • Completion Year 2008
  • Size Building Gross Area: 4,300
  • Awards
    2009, American Architecture Award, Chicago Athenaeum 2009, Merit Award, International Interior Design Association - Northern California Chapter 2009, Merit Award, Society for Environmental Graphic Design 2009, Annual National Award: Bronze, The Art Directors Club 2009, Architecture & Interiors Category: Merit Award, Spark Awards

Responding to the rapid development of three-dimensional modeling software, Autodesk sought to create a customer briefing center to introduce their products to a diverse group of clients. SOM’s design articulates their brand identity and core messages and creates a system to showcase the versatility of their products within a flexible, multimedia environment.

The 4,000-square-foot center features three changeable exhibit areas that tell the Autodesk story through customer experiences. Products designed with the company’s software are displayed throughout the space and explain the user’s design process. Touch-screen floor-to-ceiling glass panels further demonstrate how the software can be utilized for a variety of applications.

An informal seating area flanks one end of the space, while a conference room and dining room line the other. The materials and color palette employed are consistent with Autodesk’s identity.